Category: Apple

What are the concepts of innovation and creativity? The concepts of innovation and creativity have always been of special interest to humanity. Nowadays, innovation and creativity are inseparable parts of everyday life. These two notions have become of crucial significance for the development of business in the current period. Creative people are needed everywhere as…

Table of Contents Introduction Corporate Mission Sources of Competitive Advantage Marketing Microenvironment and its Influence Marketing Macroenvironment and its Influence Current Brand Portfolio Gap or Opportunity Identification References Introduction Apple Incorporated is considered one of the largest brands in telecommunication systems up to date. Founded in 1976 by Steve Jobs and Stephen G. Wozniak after…

Apple: Efforts to profitability after the crush Increased spending on research and development. Consistent technological improvement of gadgets. Focus on high quality level. Involvement of customers in designing new technologies. Apple allocated a significant amount of resources to its research activities at a time when most companies were limiting their expenditures on activities such as…

Table of Contents Introduction Background of the Company Sources of funds Introduction There are several sources of funds that a business can use to boost working capital and long-term finances. Major sources of funds that are common across businesses are short-term and long-term loans from financial institutions and trade payables. Other sources include shares, retained…

Table of Contents Introduction Background Analysis of the Phases Evaluation Performance Negotiation Aspects Opportunities and Issues Conclusion References Introduction In the modern world, business is a fundamental activity that helps to create the basis for the further evolution of society. It can also provide numerous benefits for people engaged in entrepreneurship, starting from stable income…

Table of Contents Introduction Subjective Data Forecasting Method Trends and Seasonality Decisions Characteristics of Operational Decisions Important Characteristics of Operational Decisions Conclusion References Introduction In quantitative forecasting, a lot of historical data is analyzed using analytics to find trends and patterns. With less bias, quantitative forecasting excels at processing massive volumes of data. But when…

Table of Contents Apple and Its Code of Conduct: Essential Principles Crucial Changes Made to Apple’s Code of Conduct: Retrospect Implications of the Changes for Suppliers: Relationships with Apple Conclusion: Overcoming Challenges and Maintaining Progress References Apple and Its Code of Conduct: Essential Principles The propensity to change that can be observed in the contemporary…

Table of Contents Executive summary iPhone 5s SWOT Analysis Objectives and issues Marketing mix strategies Marketing research Action program Control and implementation Reference List Executive summary This report illustrates the marketing plan that Apple Incorporation will adopt in introducing and marketing a new product, viz. the iPhone 5s. The marketing plan outlines the iPhone’s strengths,…

Table of Contents Introduction Discussion Conclusion Introduction The purpose of this memo is to provide guidance on Apple’s marketing strategies for the social network Instagram. Instagram, as we know, is primarily a media-focused virtual platform that allows users and corporate accounts to share photos and videos, make posts and publish short stories. A brand’s presence…

Table of Contents Introduction Culture Change Agent Steep Learning Curve Conclusion References Introduction In the book entitled Fundamentals of International Business the authors discussed the idea that a company can “romance” the globe by developing products and services adapted to the local culture. In the case of successful attempts, the products are well received by…