Category: Apple

  • Effects of Apple’s Marketing Strategy on Customers’ Behaviour in Chinese Market

    Table of Contents Introduction Literature Review and Research Background Research Objectives Methodologies and Methods Reference List Introduction In a retrospect, Apple, Inc. is one of those companies that were destined to become the world leaders. Launched into the global market with its innovative concept of Apple III, a personal computer that turned out to be…

  • Apple vs. Microsoft: Comparative Analysis

    Table of Contents Introduction Founders History Hardware Differences Conclusion Reference Introduction Corporations appeared with a difference of one year: Microsoft – April 4, 1975, and Apple – April 1, 1976. Almost from the moment of creation, there has been strong competition between the companies. This essay will compare and contrast the key moments of the…

  • Competitive Strategies: Apple and Microsoft

    Table of Contents Introduction Differences between Corporate Culture in Apple and Microsoft Ways in which each unique culture ensures positive competition How each company would thrive if the present corporate culture was changed References Introduction Apple Inc. was initially referred to as Apple Computer, Inc. It is a global corporation from America and engages in…

  • Embry Investment Group Acquisition of Apple, Inc.

    Table of Contents Executive Summary Abstract Background Assessment of the Company’s Future Performance Previous Performance Financial Analysis Competition Product Differentiation and Supply Chain Strategies Recommendation References Executive Summary Apple Inc is an American company that designs and sells personal computers, home and office electronics, mobile phones, music gadgets and computer and phone software. The company’s…

  • US Antidumping Case on Chinese Apple Producers

    Any sane government should ensure that it takes measures to safeguard the interests of local companies. This enables local companies to flourish. Growth of local companies has several economic benefits to the country (Wing, 2011). Various government agencies help in protecting local companies from the tactics of foreign companies, which may lead to the collapse…

  • Timothy Donald Cook: CEO of Apple Inc.

    Timothy Donald Cook, the CEO of Apple, was born on November 1, 1960, in Mobile, Alabama, USA. His father was a shipyard worker, while his mother was a housewife. Studying at school was easy for Cook, his classmates remember him as a diligent, intelligent, and calm person. During his studies, Cook was delivering newspapers: it…

  • Apple Inc.: Corporate Responsibility Practices Overview

    Table of Contents Introduction Discussion Conclusion Reference List Introduction One of the most prominent companies to have introduced CSR into corporate practice is Apple Inc. The company, in past decades, has often been linked to accusations of racism, child labor, and unethical stakeholder behavior (AFP, 2022). However, Apple Inc. has implemented new corporate responsibility practices…

  • Apple Company’s Financial Health

    Table of Contents Targeted Company: Apple Incorporation Financial Health of Apple Incorporation Analyzing the Above Trend Recommendation Reference List Targeted Company: Apple Incorporation The targeted company for this exercise is Apple Incorporation. The company is publicly traded on the NASDAQ Stock Market. Apple Incorporation’s ticker symbol is NASDAQ: AAPL. Apple Incorporation is currently “one of…

  • Apple’s Concept of the Functional Organization

    With the functional organization structure, the company is divided into hundreds of specialized teams. Dozens of groups can work on a single component of a new product. For example, at least 40 teams worked on a dual-lens camera with portrait mode: motion sensor software, sensor development and other aspects (Podolny & Hansen, 2022). Like Jobs…

  • Apple & Samsung Group Strategic Management

    Existing business strategies, domestic and global environments, as well as organizational capabilities According to experts, Apple and Samsung have very different business strategies that have helped them to remain relevant, especially in the dynamic smart phone market. When Steve Jobs started Apple, his main focus was to have a product that will satisfy the needs…