Category: Coffee

  • Sweet Berry Coffee Shop: Project Planning

    Table of Contents Project Description Scope Statement Project Budget References Project Description Sweet Berry coffee shop is a business-oriented project whose main objective is to provide beverage and pastry services to customers, across different market segments in the hospitality industry, within the locality. Beverage products offered by the shop will include iced, blended, and hot…

  • Research Proposal: Coffee Production in the US

    Table of Contents Research Question Research Purpose Background of the Problem Introduction to Literature Review Works Cited The U.S. economy is regarded as one of the most successful economies in the world, owing to its technology and agricultural production. However, unlike many countries, the U.S economy is more dependable on service industries than agricultural production.…

  • Business Plan for a Coffee Shop

    Table of Contents Business Operations Plan Technology Plan Management and Organization Plan Social Responsibility References Business Operations Plan Operating the coffee shop will require such facilities as offices, customer service section, and kitchen. Given that the amount of capital available is limited, the plan is to rent facilities within reach of the target customers. Therefore,…

  • Good Earth Coffee: Company Analysis

    Issue The building blocks of a successful global business company starts with a sound strategy, which incorporates structural, leadership and cultural forces the business needs to take into consideration. Good Earth Coffee selected the strategy of franchising for that reason as well as the exceptional marketing and operational structures in place. With this strategy, it…

  • Case Study Analysis: Opening a Coffee Shop

    Table of Contents Introduction Analysis of the Case Key Issues Addressing Key Issues Conclusion References Introduction The Korean market continues to experience positive trends and opportunities for foreign and local investors. This country’s expanding economy, favorable conditions, and availability of disposable income are critical aspects that support any business organization’s performance and growth. Detailed analyses…

  • Marketing Mix: Keurig’s Coffee Brewer Machine

    Table of Contents Introduction Product Section Place Section Promotion Section Price Section Conclusion References Introduction A marketing mix is a set of tools and parameters by manipulating which marketers try to satisfy customers in the best possible way. The specific content of the marketing mix depends on many variables. First of all, on the characteristics…

  • Coffee Shop in the UAE: Business Plan

    Table of Contents Type of Business Mission Statement for the Business Business Plan Factors that Differentiate this Business from its Competitors Competitive Services in the Market Start-up Costs Funding Sources Works Cited Type of Business The type of business chosen will be a coffee shop. Recent research by Cooper and Burke shows that the demand…

  • Happy Coffee Shop: Draft Corporate Constitution

    Table of Contents Company Details Rights of Company Members Directors Powers and Wages Alteration of the Constitution Company Shares Transfer of Shares Bibliography Company Details Company type – Pty Limited. Happy Coffee Shop has all legal capacity and power as provided in the Corporations Act (CA). This is the constitution of Happy Coffee Shop Propriety…

  • Recruitment and Selection Strategies for Coffee Shop

    Table of Contents Introduction Recruitment strategies Communication message to attract applicants to the open positions Communication medium for the recruitment effort Selection process you will use for staffing the coffee shop Methods of assessment Conclusion References Introduction The following is a discussion on the best recruitment strategies that a coffee shop business will use to…

  • Costa Coffee Company Analysis

    Table of Contents Introduction Strategy of the company Recommendations Conclusion References Introduction History The Costa Coffee is a UK based firm that has spread its wings worldwide. It is a fully owned subsidiary of a company known as Whitbread, which it fully controls. Costa Coffee is rated highly among other coffeehouses globally, where it follows…