Category: Communication

Table of Contents Communication Model Purpose of Business Process Management Effective Communication Uses of Communication in Business Process Management Importance of Effective Communication Reference List Business Process Management (BPM) refers to the process of ensuring that all the activities of a business unit are operating most efficiently and effectively (Phillips 2011). Efficiency is one of…

Table of Contents Propaganda proliferated by Boko Haram The communication strategies and tactics of Marks Spencer Inc Strategic communications, marketing and public relations References Propaganda proliferated by Boko Haram Jama’atu Ahlis Sunna Lidda’awati wal-Jihad also known as Boko Haram is a militant Islamic group in Northern Nigeria. The term Boko Haram derives its meaning from…

Business communication is one of the main tools which help managers to create a positive culture and morale, motivate and encourage employees, increase productivity and ensure effective performance. Even though the cultural diversity of the population has increased in the last few decades, communication between people from different cultures and/or ethnic groups is still relatively…

Explain how a person can be both leaders and manager, why communicating a clear vision is important for communication leaders and how fear and power are interconnected in leadership communication Leadership and management are linked intrinsically. In other words, it is regularly difficult to differentiate between leadership and management. However, they differ in various aspects.…

Table of Contents Introduction Current situation at the Al Maha Airline Applying different marketing communication strategies Conclusion Works Cited Introduction Marketing communication plan is a blueprint for successful marketing strategies. The proposed Al Maha Airline has the primary aim of reaching out to the young generation as a potential client market segment. Any integrated marketing…

Incentive conflicts in the accounting field are the potentially dangerous outcome of communication disruption. I know an example when, in my company, the governing board did not find a common language with middle managers, which led to not only disagreements but also financial problems. The situation was associated with the owners’ dissatisfaction with the company’s…

Table of Contents Branding Strategy Brand Name and Identity Brand Appeal Brand Positioning Brand Logo Promotional Mix Strategies Direct Marketing Public Relations Media Strategy References Many employees from the United Arab Emirates (UAE) are exposed to instances of negative stereotyping at their places of work. The issue is major concern to the government and other…

Introduction Most communication companies have gone international because of attraction by the in economic growth and disposable income in the international market arena, great competition at home, extra retained earning that needs to be invested, and many other factors. The objectives of companies are to maximize revenue and compliance with corporate sustainability thus global expansion…

Introduction Various organisations currently operate at the global business interface that is characterised by intense competition, dynamic changes in consumer needs, emerging trends of new products, changing technology, and different cultures. Such businesses strive to maintain operations that are geared towards striking a balance between the influences of the above factors. Most multinational businesses usually…

Drive is an essential element of business communication because it guides how different stakeholders in a firm communicate. As a result, it has an influence on the organisational culture observed in a firm at any given time. Business firms need to instil good values in their employees to make them more competitive in what they…