Category: Communication
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Marketing Campaign: Communication Strategy
Table of Contents Marketing communication strategy Intermediaries that will facilitate the marketing of this product Time scale Reference List Marketing communication strategy Advertising, direct marketing, and social media It is necessary to use online media that can be critical for reaching people who represent Generation Y (Solomon, 2009, p. 216). In particular, one can rely…
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Marketing Relationship and Communications
The use of unusual creative tactics in TV commercials which have little relevance to the product or service being advertised and why creative personnel in agencies advocate and defend their use. Since most television commercials rely heavily on very unusual creative tactics, creative personnel in agencies always have to defend their use of these tactics.…
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Communication Skills for Managers: Exercise Description
There is no se denying the fact that ability to communicate with people is vital for any person as human being is a part of society and he/she depends on it very much. All actions of a person are determined by the attitude of society towards them, that is why, usually, an individual studies how…
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Charter Communication Company: Case Analysis
Table of Contents Introduction Objectivities and Strategies of Charter Communications Inc A strategy to improve its opportunity A strategy to mitigate threats Competitive profile matrix External factor matrix References Introduction The growth and sustainability of Charter Communication Company lie in the implementation of its objectives and business strategies. The objectives and business strategies of the…
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San José Mine Company’s Communication in Accident Case
Table of Contents Considerations on Different Audiences Potential Needs of the Miners’ Families Potential Needs of the Company’s Employees Actions before and after Delivering the Message Example of Communication for Families: E-Mail Example of Communication for Employees: Memorandum References To guarantee that the audience perceives the information according to the communicator’s purpose, it is necessary…
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Creating Business Value Through Corporate Communication
Table of Contents Introduction Effect on the Image of the Firm Alternative Ways of Responding as a Company How to Prepare for Similar Situations Conclusion References Introduction Every employee becomes the face of the organization which they are part of, with all of their actions affecting the image of their firm in either a positive…
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The Role of Communication in Enhancing Work Effectiveness of an Organization
Table of Contents Introduction Communication and Culture Communication Matters Barriers to Effective Communication Micro-Aggressions Difficult Dialogues Communicating Inclusively Conclusion References Introduction Business organizations and institutions are comprised of individuals from diverse backgrounds. This means that the concept of cross-cultural communication will always take place since such people must share ideas, exchange views, and create meaning…
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The Economic Situation and Business Communication in India
Table of Contents Problem Country Overview Audience Topics to Investigate Methods and Resources Qualifications Work Schedule Call to Action Problem After conducting extensive research on the economic situation and the business communication aspects in India, some advantages and disadvantages of the country have been outlined. Therefore, the problem of the research proposal is offering distinct…
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Writing Communication’s Importance in the AEC Industry
Abstract This paper aims to prove that writing communication is critical for future and current professionals who are going to work in the AEC industry. It combines the information gained with the help of a literature review and interviews to prove that the employees are to be able to prepare the project narrative and RFI.…
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Bushley’s Stores Micromanagement and Communications
Table of Contents Introduction Discussion Introduction of a practical and user-friendly e-learning training program Installation of the different communication and wireless technologies Conclusion References Introduction The aspect of managerial communication is instrumental in facilitating proactive approach towards systematic encoding and decoding information between a company and its employees. In an ideal organization, the role of…