Category: Pepsi

Table of Contents Introduction PepsiCo Coca-Cola SWOT analysis PEST Analysis Recommendations Conclusion References Introduction The soft drink industry has been dominantly occupied by two companies, Coca Cola and PepsiCo. These two companies have in competition for over a century. They both exhibit a high sense of brand consciousness that they enjoy throughout the world. This…

Table of Contents Introduction Introduction to the PepsiCo Company Rationale for its selection Scenario Analysis Proposed strategies for the scenarios Contribution scenario planning make to effective strategic management Conclusion Reference List Introduction Every organization is expected to undertake strategic analysis to determine its market position as well as its current and anticipated performance. Through the…

Table of Contents Executive Summary Recommendation Reference Executive Summary The case “Coca Wars Continue: Coke and Pepsi in 2010” highlights the major issues that has been confronting these two marketers of carbonated drinks. The multinationals have been engaging in endless competition. The firms have been fighting for more suppliers and bottlers. They also identify new…